Programmatic, Digital Advertising & Media Buying

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Programmatic Creative Vs. DCO

Have you ever thought of the immense possibilities that could open up when you combine the best of ad creatives with programmatic advertising environments? Once the creative ads are applied methodically and strategically using a programmatic advertising environment, highly personalized campaigns can be quickly delivered. Here, a unique blend of the best creative elements and media strategy can help ensure the best possible marketing efforts. People often mistake creative optimization (DCO) and programmatic creative as two entirely different technologies. However, in reality, DCO is, in fact, a subset of programmatic

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